Department of Policy and Planning Sciences, Graduate School of University of Tsukuba

TANIGUCHI Ayako

TANIGUCHI Ayako

  • TANIGUCHI Ayako
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Position Associate Professor
Room SB701-2 (5754)
Laboratory LAR-B-701-2 (5754)
Principal affiliation Faculty of Engineering, Information and Systems: Division of Policy and Planning Sciences
Other affiliations School of Science and Engineering: College of Policy and Planning Sciences
Graduate School of Systems and Information Engineering: Doctoral Program in Social Systems and Management
Graduate School of Systems and Information Engineering: Master's Program in Social Systems Engineering
Graduate School of Systems and Information Engineering: Department of Risk Engineering
Graduate School of Systems and Information Engineering: Department of Policy and Planning Sciences (Policy and Planning Sciences)
Research interests Urban transportation planning, attitude and behavior modification, persuasive communication, urban risk communication
Degree Ph.D engineering
Education / Professional experience 1995 graduated at Hokkaido Univ. civil engineering course
1997 graduated at Hokkaido Univ. Graduate school of engineering civil engineering course
1997-2003 worked at Consultancy Company
2003 graduated at Hokkaido Univ. graduate school of engineering urban environment course
2003 researcher of scientific inquiry, Tokyo Institute of Technology, civil engineering course
2004-2005 Researcher (PD), Japan Society for the Promotion of Science
2005 Nov.- Assistant Prof. at Univ. of Tsukuba
Courses taught Transportation Planning, practical work for urban planning, statistics
Academic societies Japanese society of Civil Engineering
Japanese society of Urban Planning
Japanese society of Psychology
Japanese society of Social Psychology
Representative publications 1. Taniguchi, A. and Fujii, S. (2007) Process model of voluntary behavior modification and effects of travel feedback programs, Transportation Research Record, 2010, pp. 45-52.
2. Taniguchi, A., Suzuki, H., Fujii, S. (2007) Mobility management in Japan: Its development and meta-analysis of travel feedback programs, Transportation Research Record, 2021, pp. 100-117.
3. Taniguchi, A. and Fujii, S.(2007): Promoting public transport using marketing techniques in mobility management and verifying their quantitative effects, Transportation, Volume 34 No 1, pp.37-49.
Prize Research encouraging prize, Japanese society of Urban Planning, 2002
Kometani-Sasaki prize, 2006
Project award, 3rd Japanese Conference On Mobility Management, 2007
Award for best book of transportation, 2009
Other activities Commission member of National Land and Transportation Ministry, Ibaraki prefecture, Kashiwa city, Misato city, Kanazawa city, etc.
Research projects To ease these social dilemmas problems of transportation, landscape, or natural disaster, My research focus “psychological strategy” to change people's attitude and behavior from detective ones (i.e. excessive automobile use) to cooperative ones (i.e. reduction of automobile use and increase of alternative transport modes use) without changing payoff structure. A typical psychological strategy is persuasive communication.
Guidelines for advisees To conduct working scheme for research in early stage is important. According to the scheme, students carry on the research.

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Department of Policy and Planning Sciences, Graduate School of University of Tsukuba